How Google Ads has changed my life

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  While still a student, I made my first steps in the online business. In my search for a niche, I launched more and more projects: custom-made artifacts from online games, subscription-based TV set-top boxes, sale of Soviet gas masks to the United States and Australia, and a number of other attempts that are not worth mentioning. All the time I was launching websites, optimizing and promoting them.
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  At the time, Google ads amazed me with the speed of getting results. Back then, it worked very simply - all it took was a few keywords and an ad. No one cared about optimization, settings, or strategy. There was so little competition that almost any ad paid for itself.
  
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  In my senior years, substituting a teacher for a class, I realized that I liked teaching, it was energizing and inspiring. The choice was made - postgraduate training program in computer modeling and a position as an assistant at the university. I set a goal to become the best young teacher in the university, which I soon achieved, having received a number of the highest awards for scientists, including the Award for Young Scientist of the Year in Ukraine.
  
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   After 4 years and about 18 projects, I realized that the procedure had become a system. So I developed my own methodology for launching and optimizing advertising, which was based on these ideas.

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• I got the most reliable confirmation of the methodology for myself in December 2017, when at the peak of the cryptocurrency hype I entered into a partnership with a cloud mining service for 5% of their income. In December, I set a record: in just 4 days from Google ads alone, I raised $1.25 million in revenue for them. It was my sharpest leap yet.
  
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  All these years I have not stopped teaching and have taught Internet Marketing and Contextual Advertising courses at the training centers and in the MBA program at the university. Each time I encountered a different student, I tested and optimized the teaching of my methodology. After all, it's one thing to know yourself, and quite another to teach someone else.
  
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  I made a decision to keep up to only one direction, to immerse myself in it and become the best at it. That's how my online school was created. And now I am convinced that I made the right choice.
  
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  As a consultant since 2021, I’ve been only working with advertisers with revenues of $500k or more per year. The total budget of the accounts I manage is currently over $13 million per month.